Homa Bay Touted as Kenya’s Next Eco-Tourism Hotspot by CS Rebecca Miano
- Tourism CS Rebecca Miano described Homa Bay County as a prime destination for ecotourism
- Miano said Ruma National Park, home to the endangered roan antelope and other rare species, is one of the main attractions for tourists
- The Roan Antelope Half Marathon is developing into a sporting and conservation event that attracts visitors to the region
Wycliffe Musalia has over six years of experience in financial, business, technology, climate, and health reporting, providing deep insights into Kenyan and global economic trends. He currently works as a business editor at TUKO.co.ke.
Homa Bay, Kenya - The Cabinet Secretary for Tourism and Wildlife, Rebecca Miano, has highlighted Homa Bay County as a rising star in Kenya’s tourism sector.
Source: UGC
Miano described the county as a “priceless jewel” with untapped potential for sustainable tourism and economic growth.
Why Miano touts Homa Bay as tourism hotspot
Speaking during the devolution conference in the region, the CS praised the mix of rare wildlife, breathtaking landscapes, and a vibrant cultural heritage, which makes Homa Bay a future leader in ecotourism.
“Homa Bay is uniquely positioned to attract visitors from all over the world. From its unique wildlife to the warmth of its communities, it has everything it needs to become a leading tourism destination. Now we need to boldly market it, protect its treasures, and build the infrastructure to welcome the world,” said Miano.
She also cited the Ruma National Park — the only habitat in Kenya for the endangered roan antelope, whose population in the wild is less than 40 animals.
The park is also home to Rothschild’s giraffe, endangered black rhino and the rare migratory blue swallow, making it a paradise for animal lovers and conservationists alike.
Roan antelope marathon
One of the region’s tourism flagships, the Roan Antelope Half Marathon, is helping to put Homa Bay on the map.
In its second year, the race brings together athletes, conservationists and visitors from all over the country and offers a unique blend of sport, nature, and cultural discovery.
“This race is more than just a sport. It shows who we are — a country with resilience, beauty, and potential. When visitors come for the marathon, they also discover our nature, our culture, and our hospitality. This is how tourism grows — and how communities thrive,” she said.
Miano maintained that the Ministry of Tourism and Wildlife is committed to investing in infrastructure development, improving park facilities, and supporting community-led tourism initiatives.
"This is to ensure that tourism directly benefits local people by creating jobs, preserving biodiversity, and promoting long-term economic development," the CS added.
She noted that Homa Bay, with its unique combination of conservation, sports tourism, and cultural experiences, could be a national model for sustainable tourism.
CS Miano said with the right investment and continued promotion, Homa Bay County’s tourism journey is only just beginning — and the future looks bright for both the people and the wildlife.
How devolution conference increases tourism activities
Source: Facebook
Meanwhile, business is booming in the county following the 8th Devolution Conference.
Traders in Homa Bay reported a positive impact of the event, hosted in the county in August 2025.
Some traders who spoke to TUKO.co.ke noted an increase in customer flow since preparations for the biennial event started.
Source: TUKO.co.ke
