How Adan Banuelos' net worth grew through horse training and competitions
As of this writing, Adan Banuelos' net worth is unknown. However, he has earned over $7.4 million in lifetime NCHA winnings and has been ranked as the number one leading open rider multiple times. He has also profited from sponsorships, brand endorsements, and business ventures.

Source: Getty Images
TABLE OF CONTENTS
Key takeaways
- Adan Banuelos is the founder of Adan Banuelos Performance Horses in Weatherford, Texas, where he trains top-level cutting horses and riders across Open, Non-Pro, and Amateur divisions.
- Banuelos was inducted into the NCHA Riders Hall of Fame in 2017 at age 28 and has ranked as the number one leading Open Rider multiple times.
- His income streams include competition winnings, sponsorships with equine and financial brands, merchandise sales, and revenue from his horse training business.
- Based in Fort Worth, Texas, Banuelos has expanded his influence beyond the arena, balancing his career, business ventures, and high-profile relationship with supermodel Bella Hadid.
Adan Banuelos' profile summary
Full name | Adan Banuelos |
Gender | Male |
Date of birth | April 8, 1989 |
Age | 36 (as of 2025) |
Zodiac sign | Aries |
Place of birth | Texas, USA |
Current residence | Fort Worth, Texas, USA |
Nationality | Mexican-American |
Ethnicity | Latino |
Religion | Christianity |
Sexuality | Straight |
Height in feet | 5'7" |
Height in centimetres | 170 |
Weight in pounds | 163 |
Weight in kilograms | 74 |
Hair colour | Dark brown |
Eye colour | Brown |
Mother | Tiffani Banuelos-Ray |
Father | Ascension Banuelos |
Relationship status | Dating |
Partner | Bella Hadid |
Profession | Professional cutting horse trainer and competitor |
What is Adan Banuelos' net worth?
As of this writing, the exact net worth of Adan Banuelos is unknown. However, he has amassed substantial career earnings from competition winnings and the horse training business. His website, Banueos Performance, noted that by March 12, 2024, he had earned over $5 million aboard a horse, underscoring his dominance in the arena.
Inside Adan Banuelos' sources of income

Source: Original
Adan Banuelos has multiple income streams derived from his successful career as a professional cutting horse trainer and competitor:
Competition winnings
As of April 2025, Banuelos had accumulated over $7.4 million in lifetime earnings through the National Cutting Horse Association (NCHA). The figure includes prize money from winning prestigious events such as the NCHA Futurity, Super Stakes, Derby, and the American Performance Horseman champion twice.
Horse training business
Banuelos owns and operates Adan Banuelos Performance Horses, a training program in Weatherford, Texas. His business generates income from training horses and riders at various levels, including Open, Non-Pro, and Amateur riders.
Sponsorships and endorsements
As a prominent figure in the cutting horse world, Banuelos attracts sponsorships and endorsement deals from companies in the performance horse industry and beyond. His social media posts frequently list various sponsors, including 4CYTE, Frost Bank, Sports Innovation Equine, and others related to equine care, equipment, and apparel.
Merchandise sales
Adan Banuelos Performance Horses has official merchandise available, including headwear (from $40), men's and ladies' apparel (from $50), T-shirts (from $35), and other products. The venture provides an additional revenue stream through the sale of branded items.
A look at Adan Banuelos' job

Source: Getty Images
Adan Banuelos is a cutting horse trainer and professional competitor based in Weatherford, Texas. He runs Adan Banuelos Performance Horses, where he trains Open, Non-Pro, and Amateur riders and develops horses for top-level competition.
He has trained multiple championship horses and riders and remains an active competitor. Banuelos was inducted into the NCHA Rider Hall of Fame in 2017 at age 28 and ranked as the number one NCHA Leading Open Rider in 2018, 2020, 2021, and 2022.
Where is Adan Banuelos' ranch?
Adan Banuelos' ranch, Adan Banuelos Performance Horses, is located in Weatherford, Texas. The facility serves as his base for training cutting horses and mentoring riders across Open, Non-Pro, and Amateur divisions.
Where is Adan Banuelos' house located?
Adan Banuelos resides in the Fort Worth, Texas area, with his horse training facility located in nearby Weatherford. TMZ reported that Bella Hadid, his girlfriend, purchased a house in a rural neighbourhood in Fort Worth, and the couple splits their time between their properties.
FAQs
- What is Adan Banuelos' career? Adan Banuelos is a professional horse trainer and rider specialising in cutting horses.
- What are Adan Banuelos' biggest accomplishments? Adan was inducted into the NCHA Riders Hall of Fame in 2017 and has earned over $7.2 million in lifetime NCHA competition winnings. He was ranked the number one NCHA leading open rider in 2018, 2020, 2021, and 2022.
- Is Adan Banuelos rich? Adan Banuelos is reportedly rich. He has amassed substantial earnings throughout his career, exceeding $7.4 million in NCHA lifetime earnings as of mid-2025.
- What is Adan Banuelos' nationality and ethnicity? Adan Banuelos is Mexican-American, born and raised in Texas. He is of Latino ethnicity.
- What is Adan Banuelos' background? Adan Banuelos was born and raised in Texas, growing up in a large Mexican-American family. His father, Ascension Banuelos, emigrated from Mexico and is also a Hall of Fame rider in the NCHA.
- Where is Adan Banuelos' home town? Adan Banuelos' home town is Fort Worth, Texas.
- Where does Adan Banuelos currently train? Adan Banuelos currently trains at Adan Banuelos Performance Horses in Weatherford, Texas.
- How did Bella Hadid meet Adan? Bella Hadid met Adan Banuelos at a horse show in Texas shortly after she moved there in 2023. She was getting a cowboy hat fitted when he walked in.
Final word
While Adan Banuelos' net worth is publicly unknown, he has amassed substantial earnings from his competitive success and training businesses. He has earned over $7.4 million in lifetime earnings in the NCHA and has been the number one NCHA leading open rider multiple times.
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