Safaricom: Kenyans React as Telco Hits Over 50 Million Customers, Share Reward Screenshots
- Safaricom PLC announced its milestone in customer base, hitting over 50 million subscribers in the local market
- The leading telecommunications firm attributed the growth to customer-centric solutions that have transformed digital and financial inclusion countrywide
- Kenyans took to social media, sharing their views following the telco's celebration of a strong customer base
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Wycliffe Musalia has over six years of experience in financial, business, technology, climate, and health reporting, providing deep insights into Kenyan and global economic trends. He currently works as a business editor at TUKO.co.ke.
Kenyans have shared mixed reactions after Safaricom PLC announced its milestone in customer base for the past 25 years.
Source: Twitter
The leading telecommunication firm in the country said it has surpassed the 50 million mark in customer base.
Why Kenyans reacted to Safaricom customer growth
The company attributed the growth to customer-centric solutions that have transformed digital and financial inclusion countrywide.
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Safaricom appreciated the customers for their loyalty in the past 25 years, sharing plans ahead of the silver jubilee celebrations.
The telco changed its network icon on customers' mobile phones, showing 50M+ customers, a move that sparked debate among Kenyans.
What Kenyans said about Safaricom customer celebration
@MuneneInc asked:
"What is this flexing by Safaricom?"
@254_icon said:
"Safaricom is celebrating over 50 million subscribers in style."
@MkenyaMzi wrote:
"Who knew Safaricom would ever get this desperate, 50M+ customer, if you are enjoying safaricom downfall you must be sick."
@kerubo_hillary wondered:
"Hapo kwa dropdown menu zenu mnaona hiyo celebration ya Safaricom ya 50M users? Huku ni kama bado wananifanyia special delivery."
@mutedtita noted:
"Now that Safaricom wanatuforce let's play the game together.strart making a transaction at :59:50 of every hour. 10 secs every hour aren't bad!"
@Samir_kiragu wrote:
"Napenda vile airtel wana inject hard adi safaricom wanaeka tally tusisahau."
@Finehairr_ said:
"Safaricom gifting me unlimited SMS for being part of their journey is unlimited mockery."
@mwaura_davie asked:
"Has anybody else noticed that Safaricom has changed its network display handle?"
@ElkanahMbaka noted:
"50 million plus users isn’t just a big number. It’s millions of real people who’ve trusted Safaricom for years. From sambaza to M-PESA to calling mum back home. This is a Kenyan story."
Source: UGC
Safaricom respond to customer asking reward
In related news, TUKO.co.ke reported about a Safaricom customer who raised concerns over the company's reward system.
The man argued that he has used the telco's SIM card for more than 13 years, without any appreciation, asking for bundles or a credit reward.
The leading telecommunications firm responded to the customer, appreciating his loyalty for more than a decade
Safaricom urged the man to keep on checking its social media pages for great deals.
In 2024, the company rewarded its customers as it celebrated its 24th anniversary, since it started operations in 2000.
The telco displayed free airtime vouchers online for first-come, first-served customers to redeem, among other rewards, to appreciate customer loyalty.
Source: TUKO.co.ke
